Business Blog Coaching, Consulting and Management

Professional business blogs provide a forum for authors and industry experts to express their ideas and share their expertise. Blogs are also an invaluable way to make connections with others in your field. Writing a provocative blog post that links to someone else's blog is an excellent way to get on their "radar screen."

Our business blog services include setup and design of a blog using the popular Typepad blogging software. We help you write posts, if necessary, or suggest topics you can blog about. You can even send us your blog posts and let us post them for you. And we'll train you to make your own blog posts. We'll also work with you on the search engine optimization of your blog to ensure it attracts traffic.

Below are some examples of the business and author blogs Minerva Solutions has created and helped manage.


Guerrilla Consulting Blog The Guerrilla Consulting blog allows the authors to easily pen their thoughts on consulting and marketing topics. This blog won the Marketing Sherpa award for best B-to-B marketing blog in June 2005, just eight months after its launch.
Expertise Marketplace Blog The Expertise Marketplace blog provides a forum where the author can publish her perspectives on marketing and strategy in the field of professional services. This success of this business blog led to the author writing guest posts for the MarketingProfs Daily Fix blog.
Data Doghouse In the Data Doghouse blog, the author provides his thoughts on the fields of business intelligence, data warehousing, and corporate performance management. This is an example of a blog that has been so popular the author has been hired to write for a corporate blog. Also, many of his industry-related posts are republished (with permission) on Seeking Alpha.
Boston Dollars and Sense™ This blog allows its authors to connect with their small business clients to discuss subjects such as financial advice and tax law changes.
The IT Value Stack Another example of a business blog for an author, this blog is based on a book by Financial Times columnist Ade McCormack. This blog allowed the author to connect with a corporate executive blogger, which led to a dual interview with them in EMC's On Magazine.
*Ford Harding's Rain Making* blog** Although we did not create this blog for the author of Rain Making and other books on selling, we are involved in optimizing it for search engines; editing, scheduling and posting content; and promotion.

Amazon.com Book Blogs

Book authors can maximize their online book publicity efforts by launching blogs right on their books' Amazon pages. Below are two author blog examples that Minerva Solutions has helped create and manage:

Robert Galford, coauthor of Your Leadership Legacy, Amazon blog
David Lax, coauthor of 3D Negotiation, Amazon blog

Andrea Harris's personal blog: Brainless Knitter

Our pro-bono client's blog: Eye of the Storm Equine Rescue